Multimedia

The multimedial advertisement, digital citilights and billboards

The MAREKA SERVICES s.r.o. company offers to their customers only the best and top systems for their promotion and development. We want to be by a step ahead in development, and therefore we follow the latest trends in the field of advertisement. The multimedial advertisement system (Digital Signage) is considered to be a very progressive today, and an inevitable instrument of promotion in future. The trend of increasing role of the audiovisual elements in advertisement will ever continue together with development of display technologies and reduction of prices for display and  directing sound system. In short, the static billboard and illuminated advertisements are being overcome by giant interactive video billboards, information kiosks and glas showwindows offering the customer an imcomparable audovisual stimulation. And the main objective of the advertisement is to attract the client´s attention.

The combination of directing sound technology and large moving areas with attractive design performs miracles. The current sound technologies are able to address the customers within the distance of as far as 200 m from the announcement itself. The MAREKA SERVICES s.r.o. company offers all directing sound, multimedia technologies, backward projections in the showwindows, large area LED panels, information kiosks and interactive contact areas that are available at present, and as a bonus the Company extends its offer by possibility of development some other functions according to customer´s wish.

Remote control of advertisment area through internet

We apply MEDIA3 system for administration, supervision and control of all multimedia systems. The MEDIA3 system is operated by the Czech Free Media s.r.o. company. It is a unique system for building vast chains of audiovisual information areas (Digital Signage) with intelligent control system over internet control interface. The MEDIA3 system can be installed as a classical advertising totem, advertising display on the wall, in the shelf, it may be hanged or performed as an information kiosk with touchable display. Due to its attractive appearance this advertisement medium makes a non-violent way of promotion that does not obstruct most people, just on the contrary, the customers are seeking it actively. It is a great advantage in comparison with older „paper“ form of promotion, by which most people are annoyed. The MEDIA3 system offers possibility of a comfortable and simple control of all digital and multimedia equipments available on the market currently from one spot,  and makes it possible to involve solution of customers themselves Due to such an approach it has overcome all competing solutions and enables to its user continuous development and valorization of their advertisement systems.

More information is available on websites devoted to MEDIA3 project.

Digital billboard

Have a look at demonstration of remote controled „Digital Billboard“ function. It is a typical demonstration of the MEDIA3 system aplication. The Stand involves LSD or plasma panel with 65“ diagonal (optionally the sound system can be installed in classical manner or by Audiospotlight® system). It is designated for presentation and attracting the customer on product by means of his audiovisual perception. The panel can also be located in exteriors. There are various modules and accessories available, as e.g. mobile internet connection, touch display, bar code reading device or antivandal arrangement with break-resistant glass.

The content of a digital billboard (citilight) can be changed on remote basis from any computer connected to internet. It is sufficient to have internet viewer and access to MEDIA3 control application. The whole content of the advertisment will always remain under your absolute control. You can change the content of advertisment area at one go, to change individual groups or  every billboard separately. A lot of instruments for transparent and easy report and vaste advertisement area chain are available.

As said before, the digital billboard is controlled and filled with spots over web control interface and  it is possible to evaluate advertisement projection and efficiency thereof. It can be united into goroups and then controled by a single click, no matter where you are. The MEDIA3 system makes it possible to replay any medium (e.g. FLASH, video, pictures, mp3 etc).
This system also provides a lot of online additional services as e.g. weather forecast, actual news, precise time or exchange rate lists. All these service can be mutually combined and displayed on one or on arbitrary number of panels.

 

Presentations of advertisement billboards applications

MAREKA SERVICES cooperates with the Prague Municipality. In 2007 MAREKA SERVICES received the grant for its development after submission the development project of mobile production. Thanks to this grant the company purchased new service cars equipped with a new service technology. Further, thanks to the grant the company increased a number of qualified employees to stay in the front of the competitive field in the area of illuminated advertisement.